The BIG Idea File: How to Get People to Say “I Fricking LOVE This! You HAVE to Try It” About Your Product!
Did you know that word-of-mouth recommendations hold more sway over your potential customers than any other form of advertising? It...
The BIG Idea File: Shoe Shopping, In-Store Demos and Sample Packs – Try-Before-You-Buy Marketing Tactics
Every girl knows that you can’t fall in love with that posh pair until you step your foot inside and give them a whirl...
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Want to advertise your Made by Mom business in our Mom Venture Business Directory? Get your FREE listing in our Mom Venture...
UN-Marketing – A Case Study in Being the NOT to Attract your Non-Customers
What exactly is UN-marketing? It’s when you position your product to be the exact opposite of the norm to attract your...
Business 101: Holiday Marketing Brush-up – 10 Ways to Clean Up Your Marketing Copy
When was the last time you reviewed your marketing copy? If it’s been a while since you last breezed through it, now is...
Business 101: Top 10 Worst Marketing Mistakes…EVER!
It’s not me, it’s you – well, your marketing. The problem is that people just don’t get it. It being what you do,...
The BIG Idea File: Why they CLICK – The Secret to Writing Killer Headlines that GRAB Attention
Uh-Oh. Are you making this horrid marketing mistake? Yawwwwwwwwwwwwwwwn. Why am I so tired? Well – in the past 24 hours,...
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- 78 Million Americans Access Facebook Via Mobile http://t.co/tglAinOC via @tonia_ries
- The Elevator Speech - How to Tell a Compelling Business Story in 30 Seconds - http://t.co/KPqhWldc
